With a portfolio of global brands that help people enjoy a cleaner and healthier life, Reckitt (formerly RB) needs to gain attention and speak clearly to consumers where they shop. We are helping them find their retail voice.

Banfield has worked with Mead Johnson Nutrition for many years, providing branding and retail expertise for the Enfamil A+ line of formulas. Now we are expanding our role as a creative partner for their parent company — helping ensure brands like Durex, KY, Mucinex and Cépacol come alive and jump off the shelves.

To help the home, hygiene, nutrition and health consumer brands be seen and heard, in stores and online, we have developed everything from messaging platforms, retail signage and product displays to eblasts and banner ads.