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Branding and culture

Branding and culture •

4 Methods for Maintaining Brand Health in the Age of Coronavirus

May 2020
Branding and culture •

Community wellness: How you can support others during the pandemic

May 2020
An image for an article about Diagnosing a brand gap: know the signs and symptoms
Branding and culture •

Uncovering a brand gap: How you can fix the rifts between reality and ambition

Mar 2020
An image for an article about a Q&A with Kristal Felea: Forging ahead by shining a light on women’s success stories
Branding and culture •

Q&A with Kristal Felea: Forging ahead by shining a light on women’s success stories

Mar 2020
Illustration for an article on three trends we're selling in 2020
Branding and culture • Marketing •

Three trends we’re selling in 2020

Jan 2020
Illustration for an article on trends we're buying in 2020
Branding and culture • Marketing •

Three trends we’re buying in 2020

Jan 2020
Branding and culture •

The Purpose of Purpose: Expressing organizational values to reach your goals

Nov 2019
Sixth myths about branding
Branding and culture •

Six brand myths, busted

Sep 2019
Illustration for an article on why we need to reassess what we think of as success
Branding and culture •

The arrival fallacy: Why it’s time to redefine what we think of as success

Aug 2019
Illustration for an article on how brands are using nostalgia to connect with audiences
Branding and culture •

The nostalgia machine: How brands are capitalizing on our past

Jun 2019
Branding and culture •

The social change imperative

Dec 2018
Branding and culture •

Some causes we’re proud to support

Dec 2018
Image for article on how companies can identify social causes.
Branding and culture •

Three ways to identify a social cause that matters to your company

Dec 2018
Image for article on five trends on social change.
Branding and culture •

Five business-driven social change trends to watch in 2019

Dec 2018
Image for article on how businesses can drive social change.
Branding and culture •

How businesses can drive social change: An introduction

Dec 2018
Branding and culture •

Celebrating success isn’t a total waste of time

Nov 2018
Branding and culture •

Nike’s Colin Kaepernick Ad Campaign: Courting Controversy or Playing Politics?

Oct 2018
Branding and culture •

Like and subscribe: Why it’s time we recognize the full impact of YouTube

Jul 2018
How to optimize your YouTube channel
Branding and culture •

Five steps to optimizing your YouTube channel

Jun 2018
Learn how to build a community on YouTube.
Branding and culture •

How to build a community of dedicated users on YouTube

Jun 2018
Branding and culture •

Take your branding to the next level: Lessons from the small business world

May 2018
Branding and culture •

The definitive guide to leveraging local SEO – for any organization

May 2018
Branding and culture •

Ecommerce for everyone: The basics of how an online store can help build your brand

May 2018
Branding and culture •

The time for brands to adopt a data privacy strategy is now

May 2018
Branding and culture •

How brands can set themselves apart over the rise in privacy concerns

May 2018
Branding and culture •

What Canadian brands need to know about the GDPR

May 2018
Branding and culture •

Rise in person-to-person sharing a throwback challenge for brands

Mar 2018
Branding and culture •

The game of the name: 3 tips for successfully naming your brand

Apr 2017
naming issue - banfield
Branding and culture •

More than just a name: Naming process, best practices and examples

Apr 2017
Branding and culture •

Enablers and Barriers to Originality: A quick guide

Mar 2017
Branding and culture •

The Incredible Upside of Risk

Feb 2017
Branding and culture •

Tips and Tricks for a Successful Facebook Live Broadcast

Nov 2016
Branding and culture •

The Value of Transparency is Pretty Clear

Nov 2016
Branding and culture •

Lessons Learned from Successful Back-to-School Campaigns

Sep 2016
Branding and culture •

Lessons Learned Live: A Look at Events That Inspire Us

Aug 2016
Branding and culture •

How-to Guide: Tips & Tricks for Sizzling Event Engagement

Aug 2016
Branding and culture •

Snapchat: The ultimate storytelling platform to grow your personal brand

May 2016
Love Hate
Branding and culture •

Personal Brands We Love & Hate

May 2016
Personal Branding
Branding and culture •

Personal Branding 101: Strategies for getting attention and creating connections

May 2016
Watermelon wallpaper
Branding and culture •

The Brand Refresh: A Case For and Against

Apr 2016
Empowerment
Branding and culture •

Benefits and Best Practices of Empowering Your Team

Mar 2016
Valentine You're the apple of my eye
Branding and culture •

Branded by Love

Feb 2016
Branding and culture •

#ICYMI: Five Themes for 2015

Dec 2015
Brands
Branding and culture •

Five Ways to Create a Long-Lasting Brand

Nov 2015
Lessons from more than local business sucesses
Branding and culture •

5 Lessons From Local Businesses Enjoying More-than-local Success

Aug 2015
Branding and culture •

2035 in (p)review: Life as we may or may not know it in 20 years

Jan 2015
Branding and culture •

New Year, New Trends: 2015 Predictions that will Shake up Marketing

Jan 2015
Branding and culture •

Branding Horror Stories

Oct 2014
Branding and culture •

Brand Journalism: How Content Speaks Worlds About Your Brand

Oct 2014
Branding and culture •

Branding in the Digital Age: A Survival Guide

Oct 2014
Branding and culture •

From Storytelling to Experiences: The Next Chapter in Marketing Communications

Aug 2014
Branding and culture •

Now that’s Refreshing: We are Banfield

Jul 2013
Branding and culture •

Future Outlook: Your Brand in Permanent Beta

Jul 2013
Branding and culture •

Banfield-Seguin and Canada Post Send Wineries an Important Message in a Bottle

May 2013
Branding and culture •

A New Brand Takes Flight!

Nov 2012
Branding and culture •

Branding Presentation at “Bridges to Better Business” Conference

Oct 2012
Branding and culture •

Making a Fashion Statement: Place d’Orléans Spring Campaign

Apr 2012
Branding and culture •

Southeast Ontario Counties to Adopt New Branding Developed by BSL

Apr 2012
Branding and culture •

NAC Welcomes Canada’s Best to the Stage

Feb 2011