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Mark Brownlee
Marketing
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Back to reality: What the Bachelorette can teach us about marketing strategy
Sep 2021
Branding and culture
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Start with who: Why “why” is no longer enough for brands
Jul 2021
Branding and culture
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Ceding to win: How small sacrifices can lead to big gains for your brand
Jan 2021
Just for fun
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Creative output of the month: Katrin Emery
Nov 2020
Just for fun
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Banfield Recommends: Motion team edition
May 2020
Design and creativity
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Q&A on wellness with Tonya Price: “When we free our minds from the chatter, ideas come”
May 2020
Marketing
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The explorers: How marketers can make magic out of audiences’ changing habits
Feb 2020
Design and creativity
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Marketing
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Three trends that won’t change in 2020 (or ever)
Jan 2020
Branding and culture
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Marketing
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Three trends we’re selling in 2020
Jan 2020
Branding and culture
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Marketing
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Three trends we’re buying in 2020
Jan 2020
Marketing
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When to set up a separate social media account for your brand
Nov 2019
Marketing
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“Do your job”: What the New England Patriots can teach us about marketing strategy
Nov 2019
Marketing
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Super Content Marketing Bros.: How Nintendo wins with content marketing
Oct 2019
Marketing
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GIF-wrapped audiences: How brands use GIFs to extend marketing reach
Oct 2019
Marketing
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Creative KPIs: Three ways any organization can set data-driven goals
Oct 2019
Marketing
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Merch Madness: How to build brand success with your very own ecommerce store!
Aug 2019
Marketing
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How storytelling can supercharge your next marketing campaign
Aug 2019
Branding and culture
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The arrival fallacy: Why it’s time to redefine what we think of as success
Aug 2019
Marketing
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Fast break marketing: Lessons from the NBA’s “The Process”
Aug 2019
Marketing
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How to finesse your way to the top of Google using featured snippets
Jul 2019
Banfield news
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Creative Mornings Monthly Challenge: The End
Jul 2019
Marketing
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User journey maps: An introduction for marketers
Jul 2019
Branding and culture
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The nostalgia machine: How brands are capitalizing on our past
Jun 2019
Marketing
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Essential content: How to win likes and influence savvy audiences
Jun 2019
Marketing
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Developing bilingual marketing campaigns that connect
Jun 2019
Marketing
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How to get started in marketing automation
May 2019
Marketing
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Four ways you can use data to be more creative
May 2019
Marketing
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How to get started in account-based marketing
May 2019
Marketing
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What running an NBA team can teach us about marketing strategy
Apr 2019
Marketing
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Instagram Stories vs. Instagram posts: When you should use each
Apr 2019
Marketing
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“Tidying up”: How the Marie Kondo method can help your digital marketing efforts
Apr 2019
Marketing
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Why you should create a boring content strategy
Apr 2019
Marketing
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How to make your website accessible: An introduction for marketers
Mar 2019
Marketing
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Three customized retargeting tactics for boosting your remarketing campaigns
Mar 2019
Marketing
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Three ways predictive analytics can help you reach your marketing goals
Feb 2019
Marketing
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The social media marketing #10yearchallenge: Trends for brands to watch in 2019
Feb 2019
Branding and culture
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Three ways to identify a social cause that matters to your company
Dec 2018
Branding and culture
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Five business-driven social change trends to watch in 2019
Dec 2018
Branding and culture
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How businesses can drive social change: An introduction
Dec 2018
Banfield news
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Banfield: An oral history
Nov 2018
Banfield news
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Holiday Happy Hour 2018: Celebrate 45 years with us!
Nov 2018
Marketing
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Five of the most controversial marketing campaigns in recent years
Oct 2018
Marketing
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The risks and rewards of “going political” in marketing
Oct 2018
Marketing
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An introduction to polarizing topics in content marketing
Oct 2018
Marketing
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How you can start building your voice marketing strategy (right now)
Aug 2018
Marketing
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The rise of voice activation: Five key questions for marketers
Aug 2018
Marketing
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Voice search optimization: The essential guide for search engine marketers
Aug 2018
Marketing
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Three trends that will (soon) totally change the future of data-driven marketing
Jul 2018
Marketing
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Make your organization’s blog posts data-driven in five easy steps
Jul 2018
Marketing
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How to set targets that will allow your campaigns to soar
Jul 2018
Marketing
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Why, even in the big data age, we’re less data-driven than ever
Jul 2018
Branding and culture
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Five steps to optimizing your YouTube channel
Jun 2018
Branding and culture
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How to build a community of dedicated users on YouTube
Jun 2018
Just for fun
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Ancient melodies: The definitive list of the greatest versions of Toto’s Africa to ever appear on YouTube
Jun 2018
Marketing
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The essentials of YouTube search engine optimization (SEO)
Jun 2018
Branding and culture
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Take your branding to the next level: Lessons from the small business world
May 2018
Branding and culture
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The definitive guide to leveraging local SEO – for any organization
May 2018
Branding and culture
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Ecommerce for everyone: The basics of how an online store can help build your brand
May 2018
Branding and culture
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How brands can set themselves apart over the rise in privacy concerns
May 2018
Marketing
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After Cambridge: What Facebook’s privacy controversy means for marketers
May 2018
Branding and culture
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What Canadian brands need to know about the GDPR
May 2018
Marketing
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Five ways brands can capitalize on dark social
Mar 2018
Marketing
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Six challenges dark social presents for your brand in 2018
Mar 2018
Marketing
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A beginner’s guide to dark social
Mar 2018
Banfield news
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“We are relationship builders in everything we do”: Q&A with Banfield’s Véronique Gravel
Jan 2018
Banfield news
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“I can see myself in what Banfield stands for” – An interview with Banfield President Timothy Jones
Dec 2017
Marketing
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How gaming is changing the marketing and advertising worlds
Nov 2017
Design and creativity
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To re: or not to re: How to design a newsletter that pops
Oct 2017